Monday, April 5, 2010

Would you call me a big-ass fan of Big Ass Fans?

Do you really think a luxury home owner wants a "Big Ass Fans" logo on their upscale fans? And, by the way, the term is politically incorrect. We prefer "large ass."
Big Ass Fans® Unveils New Communication Campaign for Luxury Residential Market
“Our customers have asked for this, and we have responded,” said [CEO Carey] Smith. “We’ve expanded our business model and created a Big Ass Fans sales team dedicated to promoting Isis residential."


Ian said...

we have big ass fans in san antonio texas

Derek Cowburn said...

There's a Big Ass fan in the Liberia airport. Very impresive and really puts out.