Honeywell power products for gentiles?

I just received a press release entitled, "Honeywell Delivers New Fire Alarm Power: ULC-listed power supplies provide flexibible alarm power."

Attached to the release was an image called, "Gentile Fire Power Install."

Yet there was nothing in the press release saying anything about gentiles, and nothing in the image that seems to indicate the relationship between gentiles and Honeywell's new product.

Is the guy in the picture a gentile? Or is the customer a gentile? And what does that have to do with anything?

If you ask me, the installer could pass for a Jew.

Go figure.

UPDATE: Talk about a Freudian slip! I misspelled "flexible" as "flexibible"