Monday, November 17, 2008

Sprint's 'Female Friendly' phone: I'm embarrassed to be a woman

Latest Handset Delivers Quality With Style to Cost-Conscious Female Consumers

I guess what makes it so "female-friendly" is that women are cheap and fond of "soft purple."
"The i776w is a bold combination for the female who wants to stand out in the crowd," said Moni Wolf, director of design for iDEN mobile devices. "The juxtaposition of the cool aluminum anodized metal with the soft, warm nature of the purple and high-gloss surfaces creates an inviting look and feel that attracts attention and begs to be held."
I guess the "w" stands for woman.

Forgive me if I puke.

More silly stories from the Women in CE files:

Industry Insider: What a Girl Wants (Same as a Guy)
Chicks Rule at CEA Forum
Oxygen, Westinghouse Launch ‘Girls Gone Wired’ Campaign
Audio Technica Discriminates Against Men
Go Figure, Best Buy Closes Original EQ-Life Store

Sprint has nothing on the Hello Kitty phone.

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